ULTEGRA reels have long been a cornerstone of the Shimano range, and in 2017, the Australian market will see the introduction of the Ultegra FB series of performance reels. Read more
SEEING a need to protect the blanks and guides of rods from lure damage in transit, Wilson Fishing has developed the Wilson Lure Wrap.
SAMAKI has announced the Stainless Steel Pliers range, an in-depth new range to cover various fishing applications.
THE Wing, from Fish Inc. Lures, is a 120mm, 50g sinking stickbait that resembles a pilchard in both size and profile.
SILSTAR is bringing the Power Tip to even more anglers, with the latest three-piece travel rods extending the range to over 50 models.
RAPALA has introduced a brand new bait into their line-up debuting the companies brand new V-Rap design.
THE Shimano Sedona has stepped up a gear for 2017 with the new FI series incorporating Hagane Gears.
ATOMIC says its new Arrowz series of rods integrates the most advanced designs with the finest materials including Fuji components and full-graphite blanks.
STORM'S latest release under the Gomoku concept is the unique Gomoku Dense, a sinking minnow style hard bodied lure.
ABU Garcia’s new Black Max spinning reel draws from the proven value and reliability synonymous with the Max name now in a spinning reel.
THE Mystique Combos from Wilson are a super durable combo that includes a rod, reel and line.
WITH game fishing season in full swing around most of the country right now, Fishing World’s Chris Yu outlines a few accessories that every game fisho should have.
SAMAKI’S Mighty Mulloway shirt is made of a lightweight fabric that Samaki says is perfect for all outdoor elements, protecting you from the harsh sunrays with UV50+ resistant technology.
THE Bagley Rumble B11 is a floating, diving minnow that can be cast or trolled for a wide range of species from creeks to bluewater.