New-look BLA website

BLA – Boating, Lifestyle, Adventure - has launched its new website www.bla.com.au which features over 10,000 products online.

Browsers on the new site can shop by product category or brand. Whether you are revamping your boat, want to give kayaking a go, or simply need more rope, BLA offers the widest range of boating, lifestyle and adventure products online.

The website also offers extensive information about each product which allows you to compare the product, email to a friend, add it to your wish list or write a review. New products are uploaded daily and include global brands such as Humminbird, Minn Kota, Cannon Downriggers, Ocean Kayak, Carlisle Paddles, and Teleflex Steering to name a few.

One of the site's main innovative features is the Info Centre which delivers both the basic and technical information to help you choose the right product for your needs. The Info Centre is where you will find the latest catalogues, promotions, product manuals, and 'How to videos' that link through to the BLA Lifestyle YouTube channel.

Check it out now at www.bla.com.au.