SURF'S up with the newest addition to the Daiwa surf reel line-up with the release of the Sensor Surf 45 SCW. Read more
NEW to Shimano's expanding light jigging reel range is the Genpu XT, designed for vertical fishing styles with slow style jigs and bait.
SLIDE-ON campers can provide the most complete, affordable and versatile camper combination there is...
THE Tatula baitcaster family welcomes its newest and smallest member with the release of the new Tatula SV 70 TW.
SUFIX has created the world's first 100 per cent recycled fishing line.
SAMAKI has released a new range of colours across its popular Vibelicious soft vibe line-up.
THE 13 Fishing Omen Black range has long been respected as the "OG" of the 13 Fishing rod line-up from the beginning.
WITH the introduction of XBraid to the Australian fishing line and leader market we now dive deeper into the range of products...
THE Shimano Grappler name has become synonymous with quality and strength and the new Grappler 8 Premium PE, 8-carrier braid is no different.
THE PowerBait Fan Tail Shrimp is a revolutionary new bait profile that has taken prawn and shrimp imitations to the next level.
DAIWA introduces a new leader and a new concept in line design and construction with the release of the new J-Thread FC X-Link (Cross Link).
THE G.Loomis IMX-PRO range extends performance-driven IMX line-up with a series of lure-specific models that are up to 15 per cent lighter.
THE famous Double Clutch family welcomes its newest, and smallest member, with the arrival of the Double Clutch 48SP.
THE Deluxe Telescopic Rod Case is leading the pack in design concepts for rod efficient travel.
THE ultimate topwater presentation has arrived, designed in conjunction with ZMan customers and fans over a period of about a year...