New products

READY to get your arms stretched? The new ZMan 10X Tough HerculeZ pre-rigged soft swimbait is here! Built for barramundi, Murray cod, mangrove jack, flathead, mulloway, and other larger predatory species.

UNDERSTATED in looks yet outgoing in design and performance the TD Black spinning reel range is elevated to another level with the release of the TD Black MQ.

ICONIC American rod brand G.Loomis is returning to Australia.

SHIMANO has released its new range of Bantam lures.

A REEL that’s synonymous with strength, power and value – the Lexa line-up welcomes a new arrival with the 21 Lexa TW.

TACKLE Tactics is always pumped to announce the release of new ZMan colour additions and this batch is sure to contain a few future favourites.

BUILT for the big bite, with lower gearing for plenty of outright cranking power and the build quality to back it up, the "P" at the end of the part number is all about Power.

CHECK out the new Shimano Stella FK!

LOOKING for a tackle storage solution that you can take everywhere, keep your tackle safe and make switching out trays a breeze? The Versus Meiho Bucket Mouth has arrived!

THE feature-packed Shimano Technical Hooded Long Sleeve Tee offers optimum face and neck protection...

WHATEVER your ultralight passion the range of Okuma Celilo Finesse Spin rods have you covered, with their softer, balanced actions and quality materials.

GET an insight into the mind of Ben Patrick, managing director and lure designer at Halco. Ben thinks lure design is a "black art" that has twists and turns...

SHIMANO'S brand-new landing nets with nylon mesh are built on a sturdy, heavy-duty alloy frame.

X-BRAID delivers Olltollos, the finesse range of the X-Braid line up by YGK, offering you the latest technology from Japan, the largest braid manufacturer in the world.

A LONG cast spool and plenty of line pick up makes the Rockaway a perfect addition for anglers fishing the beach, surf, rocks and other applications where long casts and quick line management swing the advantage in favour of the angler.

SHIMANO'S OCEA Nylon Casting Leader is a premium monofilament leader specifically designed for saltwater casting techniques.